Terrass” Hotel
This time when I fell in love with Paris all over again, as I stood on the magnificent terrace of the centenary Terrass Hotel I was about to rebrand, which offers one of the most stunning views of the city, nestled in the vibrant and artistic Montmartre village.
Maru
This time when I had a fascinating encounter with Ahn Sang-Soo in 2007, where I learned the core nature of letters, and then 15 years later, when I embarked on rebranding the American-Korean coffee brand Maru, I realized that coffee roasters, like type designers, craft their magic, each bean a letter.
Agullo
This time when I was in a darkroom full of crabs to develop photograms of MacGuffins for an independant publishing house with low budget but tons of ideas.
Moneteau Theatre
This time when I collected 2,647 buttons in a small village to create a signage system for a fresh cultural venue bursting with vibrancy and vitality, embodying the very essence of the local community's spirit.
Haropa
This time when I was freelancing for a Parisian graphic studio, working on positioning the Seine River as the strategic heart of the Paris 2024 Olympics, and during the first meeting it was my heart that melted when I met the future mother of my daughter.
BIS Boutique Solidaire
This time when I found myself questioning the purpose of my career and fate introduced me to Remi, who offered me the opportunity to work for the go-to reference of the parisian thrift shops in the social and solidarity economy.
Po-podcast
This time when I had initially planned for a one-week typographic course at the Royal College of Art in London and Covid striked and it became an amazing one-month remote course where I created a podcast that encourages stutterers, like I used to be, to continue stuttering:
Po-podcast: a 15-minute podcast that could have lasted only 5 minutes.
Jardiland
This time when I rolled up my sleeves and crafted a soil-based stencil for the paper bag of a renowned French gardening company, and they loved it so much we completely redesigned their global identity, breathing new life into the brand.
Beauté
acoustique
This first time when I listened to those speakers and I felt I was precisely in the right place at the right time, making me feel connected and alive.